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Amit Shahi, CEO & co-founder, is an alumnus of the Delhi School
  of Economics, New Delhi, India
Has worked in advertising and communication for over 18 years
Headed the Delhi branch of Ambience Publicis Advertising
  before co-founding theIdeaWorks

Important Assignments:
Developing the “IncredibleIndia@60” campaign, Singapore, 2008
  for the Confederation of Indian Industry (CII)
Developing the “IncredibleIndia@60” campaign, New York, 2007
  for the Confederation of Indian Industry (CII), Ministry of Industry
  & Commerce - Govt. of India
Developing the “UK Creating Tomorrow” campaign for the British High
  Commission in India as part of its Public Diplomacy Initiative
Developing and managing India’s business brand -
  India Fastest Growing Free Market Democracy
Branding of the India Brand Equity Foundation (IBEF)
Corporate campaign for Ranbaxy Laboratories in Europe
Producing and co-editing Mille Fleurs, a book of poetry from over
  80 countries, published by the Confederation of Indian Industry
  to commemorate the Millennium UN Assembly in 2001
   
 
 
Sudhir John Horo, Principal Designer & co-founder, is an alumnus
  of the National Institute of Design, Ahmedabad, India
Has worked in the communication design industry for the past 8 years
Has worked as a Creative Consultant to Discovery Communications India
  Ambience Publicis Advertising, Delhi and the British High Commission in India, New Delhi

Important Assignments:
Developing the “IncredibleIndia@60” campaign, Singapore, 2008
  for the Confederation of Indian Industry (CII)
Developing the “IncredibleIndia@60” campaign, New York, 2007
  for the Confederation of Indian Industry (CII), Ministry of Industry
  & Commerce - Govt. of India
Developing the “UK Creating Tomorrow” campaign for the British High
  Commission in India as part of its Public Diplomacy Initiative
Developing and managing India’s business brand -
  India Fastest Growing Free Market Democracy
Visual branding of the 1st India-ASEAN Car Rally
Branding of the India Brand Equity Foundation (IBEF)
Developing the visual branding for Discovery Communications, India
  for print advertising
   
 
 
Anand Singh Naorem, Principal Designer, is an alumnus
  of the National Institute of Design, Ahmedabad, India
Has worked in the communication design industry for the past 8 years
Has been Creative Head at tehelka.com and Tehelka magazine,
New Delhi
An avid explorer of sequential art, illustration and the new media.

Important Assignments:
Re-branding of Tehelka and designing of Tehelka weekly magazine, 2007
Identity design for Outlook group and re-designing of Outlook,
  a weekly news magazine, 2002
Identity and Event design for ‘The Challenge of India’, London 2007
Identity and Event design for festival of India in Edinburgh,
  London, Singapore and Jakarta in 2001 and 2002
Standardizing brand identity for INTACH (Indian National
  Trust for Art and Cultural Heritage), 2004
Identity and packaging design for ‘Mission Everest’ a reality TV
  show produced by National Geographic Channel, 2003
Publication design for Khoj - International Artist Workshop, 2005 & 2006
Co-authored “oh Damn!” - A collection of daily cartoons.
   
 
 
Shyam Vasudevan, Head - Research & Key Accounts,
  is a Masters in Clinical Psychology from Chennai, India
Masters in Clinical Psychology from Chennai, India
Has worked in the communication design industry for over 4 years
  Currently leading the IndiaWatch & Delhi Project Team at theIdeaWorks

Important Assignments:
Head - Information Management,
  www.mathrubhumi.com
Communication management for Indian Medical Council
Head - Communication, Global Sunlovers Trust
Conceived and developed communication for the
  World Gold Council festival for Kerala Tourism
Creative Consultant: Satyam Infoway Limited
   
 
 
Neel Kshetrimayum, Senior Designer, is an alumnus
  of the National Institute of Design, Ahmedabad, India
Has worked as Lead graphic designer for Virgin Comics, Bangalore
Assistant Art Director at Tehelka magazine
A type design aficionado with an interest in experimental typography

Important Assignments:
Developed ‘Pakhangba’ - a typeface design for the ignored Meitei
  script, 2006
Identity and Event design for ‘The Education Summit’, London 2007
Corporate identity design for Tehelka Foundation, 2005
Design and development of ‘Avenues’ - a newspaper supplement
  for Tehelka Weekly, 2005
 
 
     
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